111 years of Schwarzkopf
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Schwarzkopf celebrates its 111th anniversary with a gala in Munich
In the welcoming speeches by Hans Van Bylen, Tina Müller and Norbert Koll, the guests were presented with visions of the future – visualized by Simon Ellis’ mood-cut films and accompanied by the opera singer Susanne Kreusch. The elebrated highlight of the anniversary gala was the Trend Hair Show in which top models Eva Padberg, Emina Cunmulay, Anne V. as well as Luca Gajdus, took part in. During the Hair Show, Schwarzkopf hair expert Armin Morbach and Simon Ellis, Global Director Professional Partner Services, presented the current hair trends. The “Looks for you” for the retail sector and the “Essential Looks” for the professionals. Along with the creative and innovative implementation of the Trend-Looks 2009, the spectacular staging also thrilled the audience.
Exclusive catering by Holger Stromberg fortified the guests at the After Show party that followed. Jörg Meyer (Le Lion Hamburg) mixed the drinks at the Schwarzkopf Bar while the guests not only engaged in inspiring conversation until the early morning hours, but also celebrated and danced to the music of DJ Manuel Derra. “The Schwarzkopf image has further developed itself very positively in a dimension of beauty that is characterized by modernity and innovation", stated Tina Müller.