Laundry & Home Care
Laundry & Home Care has always played an important role for Henkel: The Company’s success story started with a product from this business sector.
The business sector is globally active in the Laundry and Home Care branded consumer goods businesses. The Laundry business includes not only heavy-duty and specialty detergents but also fabric softeners, laundry performance enhancers and laundry care products. The portfolio of our Home Care business encompasses hand-dishwashing and machine-dishwashing products, cleaners for bath and WC applications, and household, glass and specialty cleaners. We also have a market presence in selected regions with air fresheners and insecticides for household applications.
For consumers around the world, our brand names have become an integral part of their daily lives. In the markets of relevance to us, our Laundry & Home Care business sector enjoys leading positions on a worldwide scale. We operate in the laundry care and household cleaner segments.