Your project should include:

• Your vision of life in 2050: What future trends do you expect?
• What will consumers need in 2050 according to your vision?
• Describe your innovative product idea for a Henkel brand in 2050: Please use one Henkel brand from the Cosmetics & Toiletries or the Laundry & Home Care divisions and invent a new product for it. (Be creative! It is 2050!)
• State your motivation

When starting your project try to imagine the world in 2050 and anticipate the future trends you expect. Following your vision of 2050, elaborate on your new creative and innovative product idea and convince us! You can also always reach us via Contact.

Deliver your idea and vision in written form via the "Innovation Document". This document as well as your CV are mandatory for your participation in the game. Feel free to upload additional material (e.g. a self-made video, presentations or photos) to support your idea. Anything creative is welcome.

Submit your innovative project here.