Our focal areas
Innovating and achieving more with less will be key to a sustainable development that does not sacrifice people’s quality of life. At Henkel, we concentrate our activities within six focal areas, in which we will continue to drive progress through our products, operations and value chains. In 2011, the well-established focal area concept was complemented by the additional area of “performance”. This reflects our main purpose as a business organization and our value proposition to society: to create value for our customers and consumers, and thus for our company, employees and shareholders. The focal areas are divided into two dimensions: “achieving more” value for our company and stakeholders “with less”, meaning at a reduced ecological footprint.