Marketing Manager ACC
At Henkel, you can be a game changer and craft your career. Unleash your entrepreneurial spirit by bringing your ideas to life within a global team. Our leading brands and technologies, along with our high-performing businesses will provide you with countless opportunities to develop your skills and explore new paths. Your career at Henkel will contribute to a more sustainable future, while you grow within our vibrant, diverse culture of trust and belonging. If you are up for challenging the status quo, join our team of pioneers and make your mark on the future with us.
Do you dare to make an impact?
- Aligns, adapts and implements initiatives
- Represents area of responsibility in respective decision bodies
- Contributes to global or regional innovation, category and branding activities
- Steers and executes local marketing mix and communication campaigns as well as product management including NPI, pricing, brand etc.
- Steers and executes all marketing, advertising and promotional activities
- Provides marketing inputs for relevant marketing master plan
- Analyses competitor's scenario and draws sound conclusions given lack of market data
- Ensures consistency in market sizing methodology and creates tangible sales tools
- Oversees implementation of channel strategy
- Coordinates with external agencies on concept, strategies and costs
- Manages resources needed and ensures timely local execution of initiatives
- Executes brand management and sales promotion activities
- Degree in Marketing Management
- Minimum 5 years work experience
- Knowledge of digital marketing campaign implementation and metrics
- Ability to manage complex projects Ability to work with and take input / feedback from team members
- Strong understanding of the digital customer/consumer experience
- Create a digital customer journey map with hyper-personalization of customer touchpoints and data-driven identification of key micro-moments
Henkel is an equal opportunity employer. We look for a diverse team of individuals who possess different backgrounds, experiences, personalities and mindsets.