Germany, Hamburg, Henkel Consumer Brands

JOICO Marketing Manager Color (EMEA) (d/f/m))

At Henkel, you can be a game changer and craft your career. Unleash your entrepreneurial spirit by bringing your ideas to life within a global team. Our leading brands and technologies, along with our high-performing businesses will provide you with countless opportunities to develop your skills and explore new paths. Your career at Henkel will contribute to a more sustainable future, while you grow within our vibrant, diverse culture of trust and belonging. If you're up for challenging the status quo, join our team of pioneers and make your mark on the future with us.

Do you dare to make an impact?


  • In cooperation with the Head of Marketing JOICO EMEA develop a marketing strategy (channels/ pricing/promotional approach)  
  • Develop and implement marketing plans, projects and promotional activities, monitor their success and report results  
  • Act as the EMEA color expert partner for our US based new product development team and guide European color testing
  • Manage product launches (complete process from accompanying the development phase to the launch to internal and external audiences)
  • Be responsible for the product portfolio management in EMEA (i.e. forecasting, pricing, master data  creation and management, regulatory compliance)
  • Lead & manage all initiatives related to support material generation (collaterals and professional tools)  
  • Maintain a close relationship with Education colleagues to support with developing color trainings (online/offline) and other initiatives targeting stylists and local Education Managers
  • As regards communication activities (i.e. advertising / PR/ social media activities and websites) give input and closely cooperate with the EMEA Communications team
  • Sustain a good relationship with key clients through regular visits or contact
  • Provide an annual Marketing budget proposal and monitor spend within approved budget frames throughout the year
  • Ensure brand consistency in materials and address misuse when necessary
  • Conduct market research (current and future needs, competition, own market position), monitor developments in the market (trends) and industry best practices


  • Bachelor or Master degree in Economics (specialization Marketing) or Marketing/Communication with good understanding of business requirements
  • 5 years job experience in the hair or beauty industry (B2B)
  • Project management skills with the ability to work with different levels, departments and nationalities in the organization
  • Knowledge of all Microsoft Office programs, Acrobat Professional and preferably also SAP  
  • Excellent communication, interpersonal and presentation skills  
  • Team player with the ability to manage complexity in the working environment
  • Hands on and capable of working under time pressure and with good time management
  • Analytically skilled and pro-active, yet creative and at the same time diligent in execution
  • Brand minded (values & visual representation of the brands)
  • Very good English is mandatory    
  • Willingness to travel

Henkel is an equal opportunity employer. We evaluate qualified applicants without regard to gender, origin, culture, mindset, generation, disability, religion and sexual orientation.

JOB ID: 23047600
Contract & Job type: Full Time, Regular
Contact information for application-related questions:
Please do not use this email address for sending your application or CV. To apply, please click on the "Apply Now" button below. Applications sent via e-mail will not be accepted.
Performance Bonus & Incentives
Performance Bonus & Incentives Company Pension Schemes
Company Pension Schemes Flexible Benefits
Flexible Benefits Employee Share Plan
Employee Share Plan Insurances & Services
Insurances & Services My Henkel Bike
My Henkel Bike Health & Social Services
Health & Social Services Fitness with Urban Sports Club
Fitness with Urban Sports Club On-site Canteens & Restaurants
Note: Perks might vary depending on the job grade.