digital and e-commerce manager

At Henkel, you can build on a strong legacy and leading positions in both industrial and consumer businesses to reimagine and improve life every day. If you love challenging the status quo, join our community of over 47.000 pioneers around the globe. Our teams at Henkel Adhesive Technologies help to transform entire industries and provide our customers with a competitive advantage through adhesives, sealants and functional coatings. With our trusted brands, our cutting-edge technologies and our disruptive solutions, you will have countless opportunities to explore new paths and develop your skills. Grow within our future-led businesses, our diverse and vibrant culture and find a place where you simply belong. All to leave your mark for more sustainable growth.

Dare to make an impact?

YOUR ROLE

• Develop and execute a comprehensive e-commerce strategy to drive sales, increase customer engagement, and enhance the online shopping experience.
• Analyze website traffic and sales data to identify opportunities for growth and improvement.
• Manage the day-to-day operations of the e-commerce
• Work closely with the marketing team to create effective online campaigns and promotions that drive traffic and conversion.
• Collaborate with cross-functional teams to ensure smooth post-sales operations, including customer service, shipping, and returns.
• Develop a digital marketing strategy for the company's brand portfolio to improve marketing efficiency and effectiveness.
• Implement new digital activation concepts for the defined focus brands.
• Manage the defined digital budget and oversee all digital paid media campaigns (Brand, Social, Content & Performance).
• Continuously monitor the implemented measures and closely coordinate appropriate next steps with brand management and corporate communications.
• Stay updated with industry trends and best practices to drive innovation and competitive advantage.

YOUR SKILLS

• Completed business studies with a focus on marketing/communication
• Experience in online marketing in the areas of eCommerce, performance marketing, search engine optimization, and content marketing.
• Strong sense of digital trends and communication, as well as a high affinity for social media.
• Motivated team player.
• Strong analytical and communication skills.

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We look for a diverse team of individuals who possess different backgrounds, experiences, personalities and mindsets.