Building on a strong legacy of almost 150 years, we are leading the way to reimagine and improve life every day. Today and for generations to come. Through our innovative and sustainable brands and technologies, across our teams around the world.
Henkel holds leading positions in both industrial and consumer businesses: Our portfolio includes well-known hair care products, laundry detergents, fabric softeners as well as adhesives, sealants, and functional coatings.
Trade Marketing Manager
Apply for this role
Trade Marketing Manager
Apply for this role
About this position
At Henkel, you’ll be part of an organization that’s shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil®, ‘all®, Loctite®, Snuggle®, and Schwarzkopf® and our cutting-edge technologies, you’ll have countless opportunities to explore new paths and grow.
This position is with our Consumer Brands business unit – where we empower our employees to bring the best Laundry & Home Care and Hair products to people around the world.
Dare to learn new skills, advance in your career and make an impact at Henkel.
What you´ll do
- As the Trade Marketing Manager, you will be responsible for developing and implementing marketing strategies to strengthen the presence and visibility of the Henkel Consumer Brands- Hair Professional Canada brand portfolio within a specific channel.
- Develop and execute strategic marketing plans tailored to the trade channel to achieve business targets and annual business (KP) plans.
- Collaborate with sales teams to understand market dynamics, customer needs, and competitor activities to inform marketing strategies.
- Develops compelling marketing campaigns, channel specific promotions (with alignment from category), and POS materials that resonate with trade partners and drive sales growth.
- Build and maintain strong relationships with key stakeholders, including trade partners, distributors, and retailers.
- Manage budgets effectively, ensuring ROI and profitability targets are met.
- Measure and report on the effectiveness of marketing activities, using data-driven insights to continuously improve performance.
- Supports a customer centric approach that cultivates new client acquisition, client retention, organic growth, and market expansion.
- Find new opportunities and seek ways to improve processes to increase revenue, enhance promotional efficiency, and customer experience.
What makes you a good fit
- Bachelor's degree in either Business, Communications, Marketing or related field.
- Minimum five years marketing experience
- Skilled at balancing multiple projects, customers, and deadlines in a fast-paced, dynamic environment.
- Highly organized with strong attention to detail; capable of managing budgets, timelines, and cross-functional alignment.
- Excellent interpersonal and presentation skills; able to influence and align cross-functional teams including Sales, Marketing, and Education.
- Adaptable and proactive in navigating evolving priorities, market dynamics, and brand strategies.
Some benefits of joining Henkel
- Health Insurance: comprehensive plans for medical, dental, vision and wellbeing
- Work-Life Balance: occasional absence days, holidays and volunteer time off, plus flexible & hybrid work policies (depending on role)
- Financial: retirement savings programs, employee share plan with voluntary investment and Henkel matching shares, annual performance bonus, and service awards
- Family Support: gender neutral parental leave, fertility support, adoption & surrogacy reimbursement, discounted child and elderly care, and scholarships
- Career Growth: diverse national and international growth opportunities, access to thousands of skills development courses, and tuition reimbursement
Henkel does not accept unsolicited resumes from search firms or employment agencies. Unsolicited referrals and resumes are considered Henkel property and therefore, Henkel will not pay a fee for any placement resulting from the receipt of an unsolicited referral.
Henkel is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, age, national origin, disability, veteran status, genetic information, and other legally protected categories.
JOB ID: 25088028
Job Locations: Canada, Ontario, Mississauga | Canada, Ontario, Toronto
Contact information for application-related questions: talent.acquisition@henkel.com
Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.
Application Deadline: As long as the vacancy is listed on our Career Site, we are happy to receive your application
Job-Center: If you have an application already, you can create or log in to your account here to check the status of your application. In case of new account creation, please use your email address that you applied with.
About Henkel
FAQ
I am interested in several jobs. Can I apply for multiple positions at the same time?
Yes – simply fill out your profile in our online application system. Once your online profile is complete, you can apply for multiple positions.
The job offer is written in English – should I write my application in English as well?
Yes, please. As Henkel is an international company you will be working with colleagues from all over the world and English is our official company language. Generally, the ‘rule’ is: please write the application in the same language as the job ad.
Do I get feedback during the application process about the state of my application?
Each position that we have open with Henkel is unique, and finding the right candidate is important for both the hired candidate as well as for Henkel. We want to make sure that both the candidate and the company are a good fit for each other. We will provide feedback to the candidates throughout the entire process.
Can employees move between business areas and/or to a different country?
Yes, in fact it is an expectation within Henkel that our talent is flexible and mobile. This helps to support the company on a broad, global level.
Our “Triple Two” philosophy promotes this expectation, by allowing you to work in at least two different roles, in two different business areas and two different countries. The reason behind this philosophy is that we believe working in different roles, business units and functions is good for your personal development and improves your understanding of Henkel as a global company.
Here you will get further information on our training programs.
Whom do I contact if I have questions concerning my application?
Our recruiting team will help you with all requests regarding your application. Contact the team here.