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Germany, Düsseldorf, Corporate Communications

Digital Experience Manager / Product Owner Web CMS & Applications (d/f/m)


At Henkel, you can make a difference and craft your career. That’s why you own your projects and take full responsibility from an early stage. Our unique business in markets around the world open up countless opportunities to follow your convictions and explore new paths. If you have an entrepreneurial mindset that allows you to always think out of the box - take the chance and shape the digital future together with us.


  • Digital Communications plays a critical role in implementing Henkel’s digital initiatives on a global scale to build and protect the digital corporate brand and with this the reputation of our company – this includes the responsibility of building a strong foundation by strengthening our stakeholder engagement via external digital web platforms and activities.
  • Drive, develop & implement global corporate web platform strategy & products embedded in overall company and digital strategy
  • Develop strategies for user engagement, usability, audience reach & relevance by using web technologies & online business metrics
  • Blend target group expectations, UX designs & requirements into feasible digital products incl. the Henkel corporate & special interest websites (60+), apps, as well as analytic and alert systems
  • Act as business partner & consultant for IT, units & communication teams to optimize stakeholder communication journeys & content management processes, test and learn in new areas
  • Develop & implement SEO strategy on Henkel brand level
  • Write specifications and functional designs to brief implementation partners
  • Manage and mitigate risk by providing governance around digital platform steering
  • Develop KPI’s and deliver performance monitoring, analysis & optimization of digital channels


  • Master degree in IT, Digital Business or UX design
  • 3 years professional work experience
  • Experience in working in a global corporation, digital agency or consulting firm, offshore/ nearshore delivery, with experience in a globally matrixed organization
  • Excellent English & preferably also German written & verbal communication skills, both towards software developers as well as senior-level client stakeholders
  • Strong background as a product owner for digital solutions and products
  • Experience in agile project management, structuring and organizing multiple topics, balancing between abstract & operational thinking approach 
  • Understanding of software requirements methodologies, in particular for web systems, mobile apps and modern experience technologies
  • Professional fluency in JIRA, confluence, prototyping tools
  • Digital business & technology practitioner: omnichannel stakeholder experience, web content management, analytics, SEO strategies, digital marketing
JOB ID: 190005SV
Contract & Job type: Full Time , Regular


Henkel’s application process

2:02 min.