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China, Shanghai, Adhesive Technologies

APAC Market & Customer Activation Manager for Metals SBU

HENKEL IS FOR THOSE WHO STEP UP. DO YOU?

At Henkel, you can make a difference and craft your career. That’s why you own your projects and take full responsibility from an early stage. Our unique brands in markets around the world open up countless opportunities to follow your convictions and explore new paths. If you have an entrepreneurial mindset that allows you to always think out of the box - take the chance and shape the digital future together with us.

YOUR ROLE

  • Adapt global market and customer activation strategy and plan to regional / local business needs
  • Execute brand strategy (brand position, brand equities development) in the region
  • Execute inbound and outbound marketing strategy
  • Launch key initiatives through collaboration with global / regional marketing development management
  • Participate in regional / local Marketing Communications work teams
  • Manage translation process for regionally / locally standardized materials
  • Implement global communication plan & tactics on regional / local level
  • Ensure alignment with brand standards
  • Support global/regional programs at regional level down to sub-regional/local level
  • Manage social media regionally
  • Facilitate roll-out into countries
  • Manage and develop digital backbones e.g. PIM & DAM, website
  • Measure and report ROI of campaigns and initiatives

YOUR SKILLS

  • Bachelor / Master degree
  • 2-5 years of related experience in relevant industry
  • Brand management
  • Content management
  • Marketing communication
  • Advertisement communication
  • Campaign management
  • Online marketing
  • Digital transformation
  • Coordination
  • Creativity
  • Persuasion
  • Presentation
  • Fluent in both written and spoken English
JOB ID: 190006JA

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