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Aug 10, 2018

Henkel X Mentor

Anthony Ackenhoff

  • Four and Friends & Yoto
  • Key focus areas: branding; marketing; social media; app development; CRM; ecosystem

Four and Friends is an agency focused on innovation that helps both large and small companies incubate ideas and advise them on growth imperatives. He is also CMO at Yoto, designed by a team of experienced entrepreneurs and parents who started thinking about what kids need to maximize development skills whilst having loads of fun.

Prior to Yoto: He was CEO of FRUKT, a marketing agency he founded and sold to NYSE-listed IPG. FRUKT have offices in London, NYC, LA, Sydney and Milan, and work with consumer brands such as Coca-Cola, Mastercard, Diageo and Unilever. Prior to Frukt, he worked at Warner Music and PA Consulting and has a post-graduate degree from the Stockholm School of Economics. Currently, Anthony is a board member and advisor at several digital, design & product-focused companies.

A computer program with an interface, enabling people to use the computer as a tool to accomplish a specific task.

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Introducing our Mentors