May 21, 2018
Henkel X Mentor
Harald Neidhardt
- Futur/io Institute
- Key focus areas: new ways of working; social media; business models/development; branding; marketing
He launched the futur/io Institute as a new platform and community for European innovation leaders to help co-create a vision for desirable futures. He has also created the MLOVE Forum, an unconventional event series that brings together innovators for inspiring events at unique locations. Harald is a Singularity University alumnus and regularly speaks on the topic of Innovation at events, including TEDx, SXSW, SingularityU Summit (NL/USA), Wired, Next, MWC/4YFN. He is also the Co-Founder of Promise Hub- creating 1 million entrepreneurs from the Rising Billion and was Co-Founder and founding CMO at Smaato, a pioneer in mobile advertising and the largest mobile RTB ad exchange which was acquired by Spearhead, a Chinese media leader, for $148M in June 2016.
Harald was named a “Top 50 CMO on Twitter” by Social Media Marketing Magazine, a “Marketing Maven” by NBC and a “NEXT 100 Top Influencer of the Digital Industry” by German magazine Wirtschaftswoche.