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Aug 7, 2018

Henkel X Mentor

Jens Dreisewerd

  • Beekeeper
  • Key focus areas: apps; marketing; branding; communication/sharing; new ways of working

Jens joined Beekeeper in 2017 to open the German office for the Zurich-based tech startup. As the Country Manager Germany, Jens and his team help organizations connect the unconnected. Beekeeper connects desk and non-desk employees across locations and departments in real time via mobile or desktop to help companies improve their internal communication.

Prior to Beekeeper: Jens has been involved in mobile apps since 2011 and spearheaded Business Development in Germany for the first-to-market app attribution platform "AD-X Tracking" which was acquired by the AdTech unicorn Criteo in 2014. Following the acquisition, he relocated to London to join Criteo, a global technology company that enables brands and retailers to connect more shoppers to the things they need using the Criteo Commerce Marketing Ecosystem: an open, secure, transparent environment where retailers, brands, and publishers collaborate to put data into action at every point of the purchase journey.

A company that attempts to create a new product or service under conditions of extreme uncertainty.

Startup Schließen

A computer program with an interface, enabling people to use the computer as a tool to accomplish a specific task.

App Schließen

is a group of technologies that are used as a base upon which other applications, processes or technologies are developed. In personal computing, a platform is the basic hardware (computer) and software (operating system) on which software applications can be run.

Platform Schließen

The term (short for advertising technology) broadly refers to different types of analytics and digital tools used in the context of advertising. Discussions about ad tech often revolve around the extensive and complex systems used to direct advertising to individuals and specific target audiences.

Adtech Schließen

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Introducing our Mentors