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Sep 21, 2018

Henkel X Mentor

Nadine Bruder

  • YES BRAND PLEASE, Innovation Platform
  • Key focus areas: ecosystems; communications/sharing; business models; culture; branding; marketing; AI; new ways of working

Nadine Bruder is founder of YES BRAND PLEASE – an international impact innovation platform and has worked with clients such as Fujitsu, Ford, Vodafone, Kickstarter, MAN, B-REEL, Daimler or Swisscom. Nadine has been involved in smart mobility since 2008, in IoT and API since 2010, in blockchain and FinTech since 2013, in retail and commerce since 2013 and in design and lifestyle for decades. She works with executives, investors and founders on topics such as new businesses and revenue growth strategy.

In 2016 she built up Germany’s first of its kind „developer bootcamp” to address the engineering talent shortage and is a member of the German Federal AI Association. Prior to founding her own company, she was a consultant for Brand Strategy and Marketing at KMS Team and InvestitionsBank of Brandenburg. Nadine has studied Communication in Social and Economic Context and Art History, Criticism and Conversation at the University of Arts in Berlin and at the Université Paris VIII.

is a group of technologies that are used as a base upon which other applications, processes or technologies are developed. In personal computing, a platform is the basic hardware (computer) and software (operating system) on which software applications can be run.

Platform Schließen

(application program interface) is code that allows two software programs to communicate with each other. The API defines the correct way for a developer to write a program that requests services from an operating system (OS) or other application.

API Schließen

A blockchain is a decentralized and distributed digital ledger that is used to record transactions across many computers so that the record cannot be altered retroactively without the alteration of all subsequent blocks and the collusion of the network.

Blockchain Schließen

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Introducing our Mentors