Henkel aims at building relationships with selected partners in order to develop it's innovative business. We are therefore looking for strategic partnerships with a broad range of target groups. Especially in the area of innovation, we invite you to become our partner, share your ideas for the next innovation with us and help us improve the daily life of people across the globe.
We at Henkel recognize the talent and creativity that is held by partners outside our company. In order to put these talents to good use and start a successful business partnership, we actively seek for new technologies, product ideas, patents and other intellectual property that helps us to make our products and business models better. Consequently, Henkel does not only focus on professional external innovators, but also students and customers. We engage in partnerships with business partners and suppliers but also follow many other innovation activities to generate new ideas and develop innovative products:
Henkel Innovation Partnership Program (HIPP)
Innovation is what drives our business. Already today, around one third of our sales revenue is generated from newly developed products that have been in the marketplace for less than three years. Speed to market means speed to success. We not only have innovative ideas, we also implement them quickly and effectively. As a globally structured company, we are able to introduce top innovations into our markets more speedily and more successfully than our competitors. Henkel currently introduces up to three new products or lines per segment per annum, and has thus been able to increase its innovation rate in recent years to over 40%.
To bundle the collaboration with patent holders and invention partners with innovative ideas, Henkel has launched the Henkel Innovation Partnership Program. Share your ideas with us! Because we appreciate your work and reward you with a fair share of what the innovation is worth.