Jan 22, 2015  Davos / Switzerland

Henkel CEO Kasper Rorsted in Davos

Kasper Rorsted discusses economic challenges at World Economic Forum

Kasper Rorsted is in Davos, Switzerland, this week to attend the World Economic Forum, which started yesterday and will end on January 24. The Henkel CEO has been traveling to the conference in the Swiss Alps for 15 years now to exchange on the world’s economic and political challenges. Over 40 heads of state and government, as well as 2,500 other leaders from business and society have convened at the 45th World Economic Forum.

Kasper Rorsted first travelled to Davos in 2000. Since 2009, he has been attending the conference as Henkel CEO. The conference is a very important business meeting for Rorsted because of the diversity of topics covered and because the forum has become very international. The CEO says he remembers his first visit to Davos opening perspectives he hadn’t thought about before.

At the official events, Rorsted has been discussing global developments with heads of government, economic representatives and other experts. He will also sit on the podium this year as he discusses the geopolitical outlook with politicians from Europe and Asia tomorrow. Rorsted is also attending the “Connected Enterprise” session on digitalization today and a session on the outlook for Russia tomorrow. Both before and after sessions, he is having dozens of conversations, a number of which with customers. “I try to gain as many insights as possible in the short period of time available,” said Rorsted. “Only in Davos are so many leading personalities from all over the world brought together in one place.”

Amid a very busy schedule, the CEO has found time to give interviews to the largest national and international business media, including CNBC, to discuss current political and economic questions. The European Central Bank (ECB) bond-buying program should not be the sole answer to increase growth in Europe. Instead he emphasized the need for structural reforms. Rorsted expects the economic environment to remain volatile and economic and political crises to become the norm rather than the exception. While he sees the crisis in Russia as a threat for Western Europe, he is confident about growth in China and the U.S., he told CNBC.

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