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Feb 18, 2015  Scottsdale, Ariz.

Introducing New Dial Miracle Oil and Dial Omega Moisture Body Washes

New Dial Body Washes Nourish and Restore to Deliver Healthier Skin for a Healthier You

Quench thirsty skin with a surge of moisture from two new Dial® body washes formulated with some of the most in-demand ingredients of 2015. New Dial Miracle Oil and Omega Moisture Body Washes respectively contain marula oil and omega-packed sea berries, plus feature the brand’s innovative Moisture Balance formula for lasting, lightweight hydration to leave skin visibly less dry and with no filmy residue.

Dial® Miracle Oil Body Wash is the first-ever body wash formulated with micro oil technology for beautifully soft skin. In addition to marula oil – which is known to nourish and deeply hydrate skin while protecting it from damaging, age accelerating free radicals – the body wash contains an intoxicating Blue Lotus scent. NewDial Miracle Oil produces a luxurious lather that leaves skin feeling restored and moisturized.

Dial® Omega Moisture Body Washboasts a moisture-rich, clean rinsing formula enriched with sea berries for healthy, soft skin. Sea berries contain 190 nutrients and high levels of omega lipids to help nourish and strengthen the skin’s barrier.

"For over 65 years consumers have trusted Dial® to deliver high quality products for the whole family," said Celeste Calderon, Director of Marketing, Dial Personal Care. "Our team of experts are inspired by the latest in beauty and food trends to develop the most innovative and beneficial new products using the latest advancements in research and development.”

New Dial Body Washes are available at grocery, drug and mass retailers nationwide starting February 2015. Suggested retail price is $4.99 for a 16-ounce bottle. Also look for Dial® liquid hand soaps and glycerin bars.

For more information on Dial® brand product innovations, please visit www.dialsoap.com and www.facebook.com/dial