Henkel has relaunched its famous Pritt stick. The new generation provides consumers an even more natural and high-performing solution combined with improved sustainability. The further optimized formulation contains 97 percent natural ingredients (including water) while the stick now consists of up to 65 percent post-industrial recycled plastics. The fully recyclable products available in three different sizes are presented in a modern design and offer children and their parents a safe and strong solution for paper crafting at school or at home.