2025

Opening of

House of Hair Hamburg
Glazed entrance area. Above the door is the slogan “We. Love. Hair.” To the right and left of it is the inscription “The House of Hair.”
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Entrance of the House of Hair in Hamburg ‏(2025)

Laboratory employee weighing test products.
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Laboratory in the House of Hair in Hamburg ‏(2025)

Hair salon with several washbasins. Test customers are sitting in two of the chairs, having their hair washed by two employees.
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Test salon at the House of Hair in Hamburg ‏(2025)

A modern lobby with a bright wall display featuring large panels of colorful hair-themed graphics and the text “THE HOUSE OF HAIR – WE. LOVE. HAIR. – LOS ANGELES.” The space includes light gray lounge chairs, a small table with a vibrant flower arrangement, and a clean, minimalist design with tiled flooring and white partitions.
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Lobby of the House of Hair Los Angeles, California, USA

A modern indoor space with large windows and natural light, featuring a wooden counter along the windows and decorative shelving with green plants and illuminated signs reading “House of Hair Tokyo”. On the right side, there is a wall with a motivational quote: “Whatever journey, let’s take it together” and two black hoodies displayed on stands. The overall design is clean and contemporary, with neutral tones and greenery accents.
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Lobby of the House of Hair in Tokyo, Japan

Modern hair academy interior with styling stations, mirrors, and HOH Shanghai branding.
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Entrance of the House of Hair in Shanghai ‏(2025)

With the House of Hair in Hamburg, Henkel establishes a central innovation hub for the hair care business. Research, product development, hairdressing expertise, and brands such as Schwarzkopf and…