Everyone is talking about it: the circular economy. Packaging materials like plastic have many advantages, but their omnipresence has created a new set of challenges for us. How can we promote a responsible use of plastic within a circular economy and combat the problem of plastic waste through recycling?
Recycling, reusing, reducing – closing the loop
Plastic is the standard material for a huge number of applications. For example, plastic is often used for packaging because it’s able to fulfill an impressive range of functions – from making sure products stay undamaged while being transported and used, through to providing the right amount of product whenever it is needed. Since plastic packaging weighs less than other alternatives, it can even reduce the carbon footprint created during transport. This means that plastic is not bad in and of itself – it is a valuable material. The problem comes from the way in which plastic is used, and that is where the concept of a circular economy comes into play.
The most effective way to address plastic’s impact on our planet is to transform our modern way of life and adopt a system in which all materials used can either be reused or repeatedly recycled. This solution – known as the circular economy – would cut waste, decrease resource consumption and reduce environmental pollution.
Circular economy along the value chain
Explore how we drive progress toward a circular economy along the value chain:
Our packaging mission: Strong focus, ambitious targets
Plastic is not the enemy. It‘s rather about the right handling with this valuable material. It is important to keep plastic in the loop as long as possible and to rethink our packaging design in every possible dimension.
Thorsten Leopold, Director Global Packaging Innovation, Laundry & Home Care at Henkel
Turning waste into opportunities – our partnership with Plastic Bank
Henkel was the first global consumer goods company to partner with Plastic Bank in 2017. The social enterprise aims to reduce plastic waste in the oceans while creating opportunities for people living in poverty, for example in Haiti and Egypt. The local population can return collected plastic waste to collection points and exchange it for money. The collectors receive a fair premium above the market rate. In addition to money, they often also have the opportunity to exchange the material for goods or services, such as food, cooking utensils, Wi-Fi access or school programs for their children.
The collected material is recycled and used in the form of Social Plastic® for new products and product packaging. Henkel has already launched product packaging containing Social Plastic®. For example, all bottle bodies of the Nature Box body and hair care brand are made of 100 percent Social Plastic®. Henkel also uses 100 percent recycled plastic, up to 50 percent of which is Social Plastic® for the Sidolin, Biff and Pril bottle bodies in the Pro Nature product range. The use of Social Plastic® is one of many levers with which Henkel aims to actively promote a circular economy. By increasing the use of recyclate and reducing the volume of plastics, the aim is to reduce the amount of new plastics from fossil sources in Henkel's consumer products by 50 percent by 2025.
Explore how our collaboration looks like in detail:
How adhesives are accelerating the transition to a circular economy
Our adhesives make it possible for paper straws to withstand immersion in liquid for a longer period of time.
Circularity goes far beyond consumer plastic: It is about completely transforming the way we think about resources, and turning waste into a valuable raw material. Single-use plastic straws, for example, are gaining a lot of attention and are the focus of increasingly strict legislation. Our adhesives are enabling the switch to paper straws as a more sustainable alternative. Industry standard paper straws are made of three layers of paper with a thin layer of our adhesive between each layer. Our technology makes it possible for paper straws to withstand immersion in liquid for a longer period of time, and tests have confirmed that the paper straw packaging is biodegradable, which contributes to circularity by eliminating waste.
Our circular economy stories
Learn more about sustainable packaging and circular economy and deepdive into our stories and guest articles from experts around the world:
The power of partnerships: together reducing our environmental footprint
Henkel is actively engaged in several partnerships aiming to drive progress toward a circular economy:
We’re participating in the New Plastics Economy, an initiative led by the Ellen MacArthur Foundation that brings stakeholders together to redesign the future of plastics.
We are founding member of the global Alliance to End Plastic Waste. The Alliance will develop and bring to scale solutions that will minimize and manage plastic waste. It will also promote solutions for used plastics by helping to enable a circular economy.
We’re partnering with Plastic Bank, a social enterprise aiming to stop ocean plastic and provide opportunities for people in poverty by enabling them to earn money or services by removing waste from the environment and making it available for recycling.
Circular economy FAQ
