Building on a strong legacy of almost 150 years, we are leading the way to reimagine and improve life every day. Today and for generations to come. Through our innovative and sustainable brands and technologies, across our teams around the world.
Henkel holds leading positions in both industrial and consumer businesses: Our portfolio includes well-known hair care products, laundry detergents, fabric softeners as well as adhesives, sealants, and functional coatings.
Sr EC Trade Mkt Manager
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Sr EC Trade Mkt Manager
Apply for this role
About this position
About this Position
- Responsible for Henkel consumer brands EC channel business development and key results (topline and bottom-line) delivery.
- Generate category long-term and short-term improvement plan, with measurable building blocks and detail action plan
- Dig out category & shopper insights to define and manage all categories 4P guidance for EC channel, which eventually helps Henkel products sell-through, in-store performance and margin growth for retailers and distributors.
What you´ll do
- Formulate with NTM the end-to-end EC trade marketing plans, which are aligned with the overall e-commerce sales targets, including distributors' P&L, platform-specific campaigns, promotional activities, and new product launch support, etc.
- Collaborate with internal cross-functional teams (NTM, finance controlling, supply chain, etc.) to ensure execution of trade marketing initiatives.
- Analyze e-commerce performance data (sales volume, conversion rate, traffic sources, and promotional efficiency) to identify optimization opportunities and adjust channel plan dynamically.
- Develop and oversee trade marketing budgets, track expense vs. revenue metrics, and prepare regular performance reports for stakeholders.
- Cooperate with EC KA leader and NTM team to monitor platform & category trends and competitor activities to refine trade marketing strategies and maintain competitive advantages in the e-commerce market.
What makes you a good fit
- At least 10 years of experience in the fast-moving consumer goods (FMCG) industry, including a minimum of 5 years in e-commerce trade markets.
- Experience with distributors, proficiency in P&L management; candidates with sales or distributor experience preferred.
- At least 3 years of team management experience.
- Proficient in data analysis with the ability to derive actionable insights.
- Skilled at building positive relationships and fostering collaboration, with strong teamwork and team management capabilities.
- Excellent communication skills and significant influence.
Some perks of joining Henkel
- Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
- Diverse national and international growth opportunities
- Global wellbeing standards with health and preventive care programs
- Gender-neutral parental leave for a minimum of 8 weeks
- Employee Share Plan with voluntary investment and Henkel matching shares
- Comprehensive Group Insurance Scheme
- Annual Physical Examination
- Flexible Benefits cover for dependents
- Company Products Discount
At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.
JOB ID: 26090550
Job Locations: China, Shanghai, Shanghai
Contact information for application-related questions: Henkel.GCN.Recruitment@henkel.com
Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.
Application Deadline: As long as the vacancy is listed on our Career Site, we are happy to receive your application
Job-Center: If you have an application already, you can create or log in to your account here to check the status of your application. In case of new account creation, please use your email address that you applied with.
About Henkel
FAQ
I am interested in several jobs. Can I apply for multiple positions at the same time?
Yes – simply fill out your profile in our online application system. Once your online profile is complete, you can apply for multiple positions.
The job offer is written in English – should I write my application in English as well?
Yes, please. As Henkel is an international company you will be working with colleagues from all over the world and English is our official company language. Generally, the ‘rule’ is: please write the application in the same language as the job ad.
Do I get feedback during the application process about the state of my application?
Each position that we have open with Henkel is unique, and finding the right candidate is important for both the hired candidate as well as for Henkel. We want to make sure that both the candidate and the company are a good fit for each other. We will provide feedback to the candidates throughout the entire process.
Can employees move between business areas and/or to a different country?
Yes, in fact it is an expectation within Henkel that our talent is flexible and mobile. This helps to support the company on a broad, global level.
Our “Triple Two” philosophy promotes this expectation, by allowing you to work in at least two different roles, in two different business areas and two different countries. The reason behind this philosophy is that we believe working in different roles, business units and functions is good for your personal development and improves your understanding of Henkel as a global company.
Here you will get further information on our training programs.
Whom do I contact if I have questions concerning my application?
Our recruiting team will help you with all requests regarding your application. Contact the team here.