Building on a strong legacy of almost 150 years, we are leading the way to reimagine and improve life every day. Today and for generations to come. Through our innovative and sustainable brands and technologies, across our teams around the world.
Henkel holds leading positions in both industrial and consumer businesses: Our portfolio includes well-known hair care products, laundry detergents, fabric softeners as well as adhesives, sealants, and functional coatings.
Senior Brand Manager
Apply for this role
Senior Brand Manager
Apply for this role
About this position
At Henkel, you’ll be part of an organization that’s shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil®, ‘all®, Loctite®, Snuggle®, and Schwarzkopf® and our cutting-edge technologies, you’ll have countless opportunities to explore new paths and grow.
This position is with our Consumer Brands business unit – where we empower our employees to bring the best Laundry & Home Care and Hair products to people around the world.
Dare to learn new skills, advance in your career and make an impact at Henkel.
What you´ll do
Join SexyHair as our Senior Brand Manager and leave your mark on an iconic brand that radiates boldness and unapologetic style. Dare to make an impact? This is how. What You’ll Do As a Senior Brand Manager at SexyHair, you will be at the helm of our brand strategy.
Your responsibilities will include:
- Lead the development of brand strategies that drive growth.
- Define and communicate a clear vision for the brand’s positioning, ensuring consistency across all touchpoints.
- Utilize market research and consumer insights to shape strategies that resonate with our audience and set us apart in a crowded field.
- Own and manage the Brand portion of the marketing budget, ensuring strategic allocation and contributing to overall budget planning.
- Influence total marketing spend by providing insights and recommendations, with full ownership of brand activations.
- Plan and oversee attention-grabbing marketing campaigns.
- Collaborate with creative and Integrated Marketing teams to conceptualize content and assets that inspire action.
- Inspire and lead a cross-functional team, fostering a culture of creativity, inclusivity, and high performance.
- Mentor junior team members.
- Analyze market trends to make data-driven decisions that fuel results.
- Own brand performance metrics, translating them into actionable plans for growth and innovation.
What makes you a good fit
Who You Are You embody the SexyHair spirit. You’re a visionary who thrives on inspiring others and bringing bold ideas to life. You have the skills, experience, and attitude to lead with purpose:
- 5-7 years in brand management or marketing leadership, ideally within the beauty, fashion, or lifestyle industries.
- A bachelor’s degree in business/marketing. MBA preferred but not required.
- A proven track record of crafting campaigns that dazzle, excite, and inspire action.
- Proven experience with Circana and/or IRi/Neilsen is required.
- Comfortable working with data to evaluate success and refine approaches for continuous improvement.
- A keen ability to balance big-picture vision with executional excellence, delivering strategies that drive measurable results.
- An in-depth understanding and love for the beauty industry, along with a pulse on emerging trends and consumer behavior.
- A confident and empowering leader who thrives on collaboration and knows how to inspire teams to achieve greatness.
- Exceptional storytelling skills with the ability to captivate an audience, both in-person and across platforms.
Some benefits of joining Henkel
- Health Insurance: affordable plans for medical, dental, vision and wellbeing starting on day 1
- Work-Life Balance: Paid time off including sick, vacation, holiday and volunteer time, flexible & hybrid work policies (depending on role), and vacation buy / sell program
- Financial: 401k matching, employee share plan with voluntary investment and Henkel matching shares, annual performance bonus, service awards and student loan reimbursement
- Family Support: 12-week gender neutral parental leave (up to 20 weeks for parents giving birth), fertility support, adoption & surrogacy reimbursement, discounted child and elderly care, and scholarships
- Career Growth: diverse national and international growth opportunities, access to thousands of skills development courses, and tuition reimbursement
The salary for this role is $115,000.00 - $135,000.00. This is the range that we in good faith anticipate relying on when setting wages for this position. We may ultimately pay more or less than the posted range and this range. This salary range may also be modified in the future.
Henkel does not accept unsolicited resumes from search firms or employment agencies. Unsolicited referrals and resumes are considered Henkel property and therefore, Henkel will not pay a fee for any placement resulting from the receipt of an unsolicited referral.
Henkel is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, age, national origin, disability, veteran status, genetic information, and other legally protected categories.
JOB ID: 25079595
Job Locations: United States, CA, Culver City, CA
Contact information for application-related questions: talent.acquisition@henkel.com
Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.
Application Deadline: As long as the vacancy is listed on our Career Site, we are happy to receive your application
Job-Center: If you have an application already, you can create or log in to your account here to check the status of your application. In case of new account creation, please use your email address that you applied with.
About Henkel
FAQ
I am interested in several jobs. Can I apply for multiple positions at the same time?
Yes – simply fill out your profile in our online application system. Once your online profile is complete, you can apply for multiple positions.
The job offer is written in English – should I write my application in English as well?
Yes, please. As Henkel is an international company you will be working with colleagues from all over the world and English is our official company language. Generally, the ‘rule’ is: please write the application in the same language as the job ad.
Do I get feedback during the application process about the state of my application?
Each position that we have open with Henkel is unique, and finding the right candidate is important for both the hired candidate as well as for Henkel. We want to make sure that both the candidate and the company are a good fit for each other. We will provide feedback to the candidates throughout the entire process.
Can employees move between business areas and/or to a different country?
Yes, in fact it is an expectation within Henkel that our talent is flexible and mobile. This helps to support the company on a broad, global level.
Our “Triple Two” philosophy promotes this expectation, by allowing you to work in at least two different roles, in two different business areas and two different countries. The reason behind this philosophy is that we believe working in different roles, business units and functions is good for your personal development and improves your understanding of Henkel as a global company.
Here you will get further information on our training programs.
Whom do I contact if I have questions concerning my application?
Our recruiting team will help you with all requests regarding your application. Contact the team here.