Building on a strong legacy of almost 150 years, we are leading the way to reimagine and improve life every day. Today and for generations to come. Through our innovative and sustainable brands and technologies, across our teams around the world.
Henkel holds leading positions in both industrial and consumer businesses: Our portfolio includes well-known hair care products, laundry detergents, fabric softeners as well as adhesives, sealants, and functional coatings.
Head of Marketing - ACM India
Apply for this role
Head of Marketing - ACM India
Apply for this role
About this Position
You would be responsible for leading the regional marketing team, managing budgets, and ensuring that all marketing activities support the overarching business goals. This includes owning the marketing master plan, developing and executing campaigns, identifying market opportunities, and overseeing brand development. As a key figure in marketing leadership, you would also be responsible for fostering team development, conducting market analysis, and driving growth through innovative strategies.
What you´ll do
- Strategic Planning & Budgeting: Steer all marketing, advertising, and promotional activities, including budget management. and ensure alignment with overall business goals.
- Marketing Master Plan Ownership: Own the sub-regional master plan and strategic growth plan, ensuring market expansion opportunities within the existing business and for new client acquisitions.
- Market Opportunities & Tools Development: Identify opportunities to increase brand distribution and develop customer roadmaps in alignment with key stakeholders. Ensure consistency in market sizing methodology and create effective sales tools.
- Brand Positioning & Innovation: Contribute to the development of brand positioning and innovation strategies. Implement the innovation pipeline to drive sustainable growth in the region.
- Team Coaching & Development: Coach and develop local/sub-regional project teams, fostering skill growth and leadership.
- Campaign Execution & Reporting: Implement local marketing campaigns and ensure consistency in reporting the results of campaigns and promotional actions.
- Competitor Analysis: Analyze competitors and market conditions, deriving actionable insights despite the lack of market data.
- Collaboration with External Agencies: Coordinate with external agencies on campaign concepts, strategies, and cost management.
- Local Market Programs: Define and execute local marketing programs and campaigns, including the marketing mix tailored for the region.
- Marketing Support & Product Rollouts: Provide marketing support to the team, including assisting in the rollout of new products and communication campaigns.
- Brand Management & Sales Promotions: Execute brand management activities and sales promotions on a local level.
- Resource Management: Manage necessary resources and ensure the timely execution of marketing initiatives.
- Team Leadership: Lead a team of 5 local marketing experts, guiding them in executing effective marketing strategies.
What makes you a good fit
- Minimum 8 Years of experience. (Manufacturing Industry preferred)
- Master's degree
- Team Management, Stakeholder Management skill and leadership Skill
Some perks of joining Henkel
- Diverse national and international growth opportunities
- Globally wellbeing standards with health and preventive care programs
- Gender-neutral parental leave for a minimum of 8 weeks
- Employee Share Plan with voluntary investment and Henkel matching shares
- Best-in-class Group Medical Insurance policy covering employee, spouse and up to 2 children
- Competitive accident and term life policies for up to 3 times annual gross salary
- Progressive OPD policy of INR 30,000 for employee, spouse and up to 2 children
At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We look for a diverse team of individuals who possess different backgrounds, experiences, personalities and mindsets.
JOB ID: 25076771
Job Locations: India, Maharashtra, Navi Mumbai
Contact information for application-related questions: talent.acquisition@henkel.com
Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.
Application Deadline: As long as the vacancy is listed on our Career Site, we are happy to receive your application
Job-Center: If you have an application already, you can create or log in to your account here to check the status of your application. In case of new account creation, please use your email address that you applied with.
About Henkel
FAQ
I am interested in several jobs. Can I apply for multiple positions at the same time?
Yes – simply fill out your profile in our online application system. Once your online profile is complete, you can apply for multiple positions.
The job offer is written in English – should I write my application in English as well?
Yes, please. As Henkel is an international company you will be working with colleagues from all over the world and English is our official company language. Generally, the ‘rule’ is: please write the application in the same language as the job ad.
Do I get feedback during the application process about the state of my application?
Each position that we have open with Henkel is unique, and finding the right candidate is important for both the hired candidate as well as for Henkel. We want to make sure that both the candidate and the company are a good fit for each other. We will provide feedback to the candidates throughout the entire process.
Can employees move between business areas and/or to a different country?
Yes, in fact it is an expectation within Henkel that our talent is flexible and mobile. This helps to support the company on a broad, global level.
Our “Triple Two” philosophy promotes this expectation, by allowing you to work in at least two different roles, in two different business areas and two different countries. The reason behind this philosophy is that we believe working in different roles, business units and functions is good for your personal development and improves your understanding of Henkel as a global company.
Here you will get further information on our training programs.
Whom do I contact if I have questions concerning my application?
Our recruiting team will help you with all requests regarding your application. Contact the team here.