Building on a strong legacy of almost 150 years, we are leading the way to reimagine and improve life every day. Today and for generations to come. Through our innovative and sustainable brands and technologies, across our teams around the world.
Henkel holds leading positions in both industrial and consumer businesses: Our portfolio includes well-known hair care products, laundry detergents, fabric softeners as well as adhesives, sealants, and functional coatings.
Digital Marketing Specialist NAMEX
Apply for this role
Digital Marketing Specialist NAMEX
Apply for this role
About this Position
As Channel, i.e. Website (or data) specialist, the role develops and leads Aggregates and analyses performance for continuous learning, including web, SEO/SEM, email, social media across the portfolio of brands and international markets as well as upgrading and harmonizing digital marketing activities.
What you´ll do
- Drives alignment between SMU and countries, aids executing of digital marketing campaigns.
- Supports markets and SMU with digital marketing (campaign) related activities. Aggregates and analyses performance for continuous learning, including web, SEO/SEM, email, social media across the portfolio of brands and international markets as well as upgrading and harmonizing digital marketing activities
- Manage & steer the eCommerce platform (Fester) - collaborates with local marketing and strategy teams to define the overall eCommerce strategy
- Plans, manages and executes special digital platform projects across global markets for a focused / all product category
- Conducts analysis of own/competitor's digital activities across relevant digital touchpoints for fast learning sharing and eff-ve roll-outs
- Collects and analyzes data from various departments and resources with regard to project KPIs for measurement and impact assessment
- Tests and rolls out new applications / functionalities i.e lead flow
- Implements and manages or supports implementing of digital campaigns and strategy development per brand cluster
- Translate Global Digital Strategy into local strategies and activities
- Translates the current communication strategy into a hollistic mobile first digital and touchpoint strategy
- Regularly connects and consults to SMU and markets, driving best in class digital execution; cross-fertilises knowledge accross brands and markets
- Enables and consults markets to use global digital strategy and touchpoint recommendations to upgrade their market digital activities.
What makes you a good fit
- Bacherlor degree in Digital marketing incluiding eCommerce
- 5+ years of experience in a related field
- Experience in marketing communications campaigns integrated marketing advertising social media marketing
- Marketing web analytics
- Project Management
- Proficient in english.
Some perks of joining Henkel
- Flexible work scheme with flexible hours, hybrid work model
- Diverse national and international growth opportunities
- Globally wellbeing standards with health and preventive care programs
- Gender-neutral parental leave for a minimum of 8 weeks
- Employee Share Plan with voluntary investment and Henkel matching shares
- Flexible Benefits
- Savings fund
- Friday early finish
At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.
JOB ID: 25079192
Job Locations: Mexico, Estado De México, Huixquilucan
Contact information for application-related questions: Recruitment.LATAM@henkel.com
Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.
Application Deadline: As long as the vacancy is listed on our Career Site, we are happy to receive your application
Job-Center: If you have an application already, you can create or log in to your account here to check the status of your application. In case of new account creation, please use your email address that you applied with.
About Henkel
FAQ
I am interested in several jobs. Can I apply for multiple positions at the same time?
Yes – simply fill out your profile in our online application system. Once your online profile is complete, you can apply for multiple positions.
The job offer is written in English – should I write my application in English as well?
Yes, please. As Henkel is an international company you will be working with colleagues from all over the world and English is our official company language. Generally, the ‘rule’ is: please write the application in the same language as the job ad.
Do I get feedback during the application process about the state of my application?
Each position that we have open with Henkel is unique, and finding the right candidate is important for both the hired candidate as well as for Henkel. We want to make sure that both the candidate and the company are a good fit for each other. We will provide feedback to the candidates throughout the entire process.
Can employees move between business areas and/or to a different country?
Yes, in fact it is an expectation within Henkel that our talent is flexible and mobile. This helps to support the company on a broad, global level.
Our “Triple Two” philosophy promotes this expectation, by allowing you to work in at least two different roles, in two different business areas and two different countries. The reason behind this philosophy is that we believe working in different roles, business units and functions is good for your personal development and improves your understanding of Henkel as a global company.
Here you will get further information on our training programs.
Whom do I contact if I have questions concerning my application?
Our recruiting team will help you with all requests regarding your application. Contact the team here.