Henkel has invested 24 million euros in a new, state-of-the-art laundry production line at Henkel’s Laundry & Home Care production site in Racibórz, Poland. Adding to the existing production of powder detergents, it now started to manufacture liquid detergent for Persil and other brands, serving a market of ten countries in Central and Eastern Europe.
The new production line caters to growing consumer demand and global trends, as gel detergents are currently the largest category of the worldwide laundry detergent market. “We have been manufacturing premium detergents for a quarter of a century now. With the production of washing gels, we are opening a new chapter for the plant supporting the company’s growth in Poland,” says Adrian Wycisk, Head of the Racibórz plant. “Washing gels are a modern and environmentally compatible product. Its manufacturing is highly energy-efficient because the applied engineering solutions allow to minimize the production processes’ impact on the environment and surroundings of the plant.”
Sustainable products – sustainable production
The gel detergent line was built in line with high sustainability standards, meeting the LEED (Leadership in Energy and Environmental Design) green building certification requirements. The new investment is an example of how Henkel delivers on its sustainability strategy towards the company’s commitment to triple its efficiency by 2030. The launch of Henkel’s new manufacturing line has created over 40 new positions.