Social Content Specialist

Consumer Brands Marketing United Kingdom, Hemel Hempstead, England Full Time Regular
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About this Position

We're looking for a creative and highly organised Social Content Specialist to bring our brands to life across social channels. This role is responsible for creating engaging content that connects with audiences, strengthens brand presence, and supports wider marketing campaigns. This is an exciting opportunity for someone who is passionate about social media, enjoys creating content, and thrives in a fast-paced environment where creativity, collaboration, and attention to detail are key.

What you´ll do

  • Create engaging social-first content across multiple brands, including brand storytelling, educational content and UGC-style assets.
  • Capture and edit content for social channels, ensuring assets are optimised for each platform.
  • Adapt and localise global content assets for regional channels, including resizing, formatting and light editing to platform requirements.
  • Support content creation at key brand events, launches and industry activations.
  • Manage content calendars and scheduling across social media platforms.
  • Ensure all content is delivered on time and aligned with brand and campaign objectives.
  • Monitor social trends, platform updates and creator content to identify new opportunities and creative formats.
  • Support the planning and execution of influencer and creator campaigns.
  • Develop and manage influencer briefs, ensuring creators clearly understand campaign objectives and deliverables.
  • Review influencer content to ensure alignment with brand guidelines and campaign requirements.
  • Track and report on content and social performance, identifying key insights and opportunities for improvement.
  • Work closely with Brand, Digital and Creative teams to ensure consistency across all channels and touchpoints.
  • Support a test-and-learn approach to content creation, helping optimise engagement and reach over time.

What makes you a good fit

  • Experience creating content for social media platforms including Instagram, TikTok and Facebook.
  • Strong photography, videography and mobile content creation skills.
  • Experience using content editing tools such as CapCut, Adobe Creative Suite or similar.
  • Understanding of social media best practices, trends and platform requirements.
  • Experience managing content calendars and social scheduling tools.
  • Strong organisational and project management skills.
  • Excellent written communication and copywriting skills.
  • Desirable Experience: managing influencer or creator partnerships.
  • Experience working within beauty, FMCG, retail or lifestyle brands. Basic understanding of paid social and content performance metrics.

Some perks of joining Henkel

  • Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
  • Diverse national and international growth opportunities
  • Global wellbeing standards with health and preventive care programs
  • Gender-neutral parental leave for a minimum of 8 weeks
  • Employee Share Plan with voluntary investment and Henkel matching shares
  • Performance bonus / incentives
  • Competitive Pension & Life Assurance - Company contributes up to 10% of basic salary
  • Annual Leave: 27 days plus 8 Bank Holidays
  • Celebration vouchers

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.

JOB ID: 26103280

Job Locations: United Kingdom, England, Hemel Hempstead

Contact information for application-related questions: RecruitmentUKIE@henkel.com

Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.

Application Deadline: As long as the vacancy is listed on our Career Site, we are happy to receive your application

Job-Center: If you have an application already, you can create or log in to your account here to check the status of your application. In case of new account creation, please use your email address that you applied with.

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How is work at Henkel

About Henkel

Building on a strong legacy of almost 150 years, we are leading the way to reimagine and improve life every day. Today and for generations to come. Through our innovative and sustainable brands and technologies, across our teams around the world.
Henkel holds leading positions in both industrial and consumer businesses: Our portfolio includes well-known hair care products, laundry detergents, fabric softeners as well as adhesives, sealants, and functional coatings.

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FAQ

Yes – simply fill out your profile in our online application system. Once your online profile is complete, you can apply for multiple positions.

Yes, please. As Henkel is an international company you will be working with colleagues from all over the world and English is our official company language. Generally, the ‘rule’ is: please write the application in the same language as the job ad.

Each position that we have open with Henkel is unique, and finding the right candidate is important for both the hired candidate as well as for Henkel. We want to make sure that both the candidate and the company are a good fit for each other. We will provide feedback to the candidates throughout the entire process.

Yes, in fact it is an expectation within Henkel that our talent is flexible and mobile. This helps to support the company on a broad, global level.
Our “Triple Two” philosophy promotes this expectation, by allowing you to work in at least two different roles, in two different business areas and two different countries. The reason behind this philosophy is that we believe working in different roles, business units and functions is good for your personal development and improves your understanding of Henkel as a global company.
Here you will get further information on our training programs.

Our recruiting team will help you with all requests regarding your application. Contact the team here.