Regional Influencer & Social Media Manager

Consumer Brands Online & Digital United Arab Emirates, Dubai, Dubai Full Time Regular
Apply for this role
Regional Influencer & Social Media Manager Apply for this role
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About this position

What you´ll do

  • Define and lead regional influencer and social media strategies per brand, ensuring alignment with broader brand and marketing objectives.
  • Develop frameworks, playbooks, content formats, and KPIs to enable consistent, high-impact execution across markets.
  • Monitor emerging trends and creative opportunities in influencer marketing and social media, sharing insights to inspire innovation.
  • Review and optimize local influencer campaigns and social media plans, ensuring alignment with regional strategy and standards.
  • Standardize influencer collaboration formats, contracts, and KPIs to ensure scalable and transparent execution.
  • Coordinate the creation, governance, and quality control of influencer and social content to ensure relevance, timeliness, and platform excellence.

What makes you a good fit

  • Bachelor’s degree in marketing, Communications, Digital Media, or a related field; MBA or relevant postgraduate qualification is a plus.
  • 5+ years of experience in digital marketing, marketing communications, influencer marketing, social media marketing, or integrated marketing campaigns.
  • Strong expertise in advertising, campaign management, and content strategy across digital channels.
  • Proven ability to develop and execute influencer marketing strategies, including campaign planning, influencer selection, and performance measurement.
  • In-depth knowledge of social media platforms, digital media trends, and tools for campaign tracking and optimization.
  • Excellent communication, storytelling, and stakeholder management skills, with the ability to influence cross-functional teams.
  • Strong analytical skills and the ability to translate social media and influencer data into actionable recommendations. 

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We look for a diverse team of individuals who possess different backgrounds, experiences, personalities and mindsets.

JOB ID: 25086720

Job Locations: United Arab Emirates, Dubai, Dubai

Contact information for application-related questions: recruitmentgcc@henkel.com

Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.

Application Deadline: As long as the vacancy is listed on our Career Site, we are happy to receive your application

Job-Center: If you have an application already, you can create or log in to your account here to check the status of your application. In case of new account creation, please use your email address that you applied with.

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How is work at Henkel

About Henkel

Building on a strong legacy of almost 150 years, we are leading the way to reimagine and improve life every day. Today and for generations to come. Through our innovative and sustainable brands and technologies, across our teams around the world.
Henkel holds leading positions in both industrial and consumer businesses: Our portfolio includes well-known hair care products, laundry detergents, fabric softeners as well as adhesives, sealants, and functional coatings.

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FAQ

Yes – simply fill out your profile in our online application system. Once your online profile is complete, you can apply for multiple positions.

Yes, please. As Henkel is an international company you will be working with colleagues from all over the world and English is our official company language. Generally, the ‘rule’ is: please write the application in the same language as the job ad.

Each position that we have open with Henkel is unique, and finding the right candidate is important for both the hired candidate as well as for Henkel. We want to make sure that both the candidate and the company are a good fit for each other. We will provide feedback to the candidates throughout the entire process.

Yes, in fact it is an expectation within Henkel that our talent is flexible and mobile. This helps to support the company on a broad, global level.
Our “Triple Two” philosophy promotes this expectation, by allowing you to work in at least two different roles, in two different business areas and two different countries. The reason behind this philosophy is that we believe working in different roles, business units and functions is good for your personal development and improves your understanding of Henkel as a global company.
Here you will get further information on our training programs.

Our recruiting team will help you with all requests regarding your application. Contact the team here.