Building on a strong legacy of almost 150 years, we are leading the way to reimagine and improve life every day. Today and for generations to come. Through our innovative and sustainable brands and technologies, across our teams around the world.
Henkel holds leading positions in both industrial and consumer businesses: Our portfolio includes well-known hair care products, laundry detergents, fabric softeners as well as adhesives, sealants, and functional coatings.
Social Content Manager – Meta & Pinterest, SexyHair
Apply for this role
Social Content Manager – Meta & Pinterest, SexyHair
Apply for this role
About this position
At Henkel, you’ll be part of an organization that’s shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil®, ‘all®, Loctite®, Snuggle®, and Schwarzkopf® and our cutting-edge technologies, you’ll have countless opportunities to explore new paths and grow.
This position is with our Consumer Brands business unit – where we empower our employees to bring the best Laundry & Home Care and Hair products to people around the world.
Dare to learn new skills, advance in your career and make an impact at Henkel.
What you´ll do
- The Social Content Manager – Meta & Pinterest, SexyHair is the brand’s visual storyteller and digital community builder. This role leads the creation and execution of content across Instagram, Facebook, and Pinterest, capturing SexyHair’s bold confidence, creative edge, and professional artistry in every post, reel, and pin. Reporting into the Senior Manager, Meta & Pinterest MSDS, this position ensures SexyHair’s social channels feel alive — from the stylist chair to the scroll — connecting beauty pros and fans through inspiration, education, and trend-driven storytelling. This is a highly creative and strategic role for a content creator who can balance hair artistry with digital excellence, translating brand campaigns into scroll-stopping, shareable moments.
- Key Responsibilities
- Content Creation & Channel Management
- Own SexyHair’s Instagram, Facebook, and Pinterest content calendars — planning, creating, and publishing daily content aligned with brand and campaign priorities.
- Concept, shoot, and edit engaging short-form and visual content (Reels, carousels, Stories, Pins) that capture SexyHair’s fun, fearless brand voice.
- Ensure visual and tonal consistency across all posts — balancing creativity with education and product storytelling.
- Monitor platform trends and adapt SexyHair’s content to stay culturally relevant and algorithmically optimized.
- Community Building & Advocacy
- Actively engage with the SexyHair community — responding to comments, resharing user content, and celebrating stylists and fans.
- Identify and amplify UGC that highlights transformation, creativity, and community belonging.
- Collaborate with the Education and Brand teams to integrate stylist spotlights and education moments into social storytelling.
- Partner with Creative and Digital Commerce teams to bridge content inspiration with the path to purchase.
- Creator & Influencer Collaboration
- Support the Senior Manager in identifying creators and professional stylists for collaboration opportunities.
- Co-create content with micro and nano creators that bring SexyHair’s brand energy to life.
- Assist in briefing creators, reviewing content, and ensuring alignment with brand guidelines and storytelling goals.
- Track creator content performance and surface top-performing partnerships.
- Content Production & Platform Excellence
- Partner with Creative Design to ensure all social assets are elevated, on-brand, and optimized for Meta and Pinterest formats
What makes you a good fit
- 3-5 years of experience in social media content creation or community management within beauty, lifestyle, or fashion.
- Deep understanding of Instagram, Facebook, and Pinterest content formats and algorithms.
- Strong creative skills in short-form video, photography, and visual storytelling.
- Passion for hair artistry, professional education, and stylist community engagement.
- Proficiency in content production tools (e.g., Adobe Creative Suite, CapCut, Canva).
- Collaborative, curious, and energized by fast-paced creative environments.
Some benefits of joining Henkel
- Health Insurance: affordable plans for medical, dental, vision and wellbeing starting on day 1
- Work-Life Balance: Paid time off including sick, vacation, holiday and volunteer time, flexible & hybrid work policies (depending on role), and vacation buy / sell program
- Financial: 401k matching, employee share plan with voluntary investment and Henkel matching shares, annual performance bonus, service awards and student loan reimbursement
- Family Support: 12-week gender neutral parental leave (up to 20 weeks for parents giving birth), fertility support, adoption & surrogacy reimbursement, discounted child and elderly care, and scholarships
- Career Growth: diverse national and international growth opportunities, access to thousands of skills development courses, and tuition reimbursement
The salary for this role is $80,000.00 - $100,000.00. This is the range that we in good faith anticipate relying on when setting wages for this position. We may ultimately pay more or less than the posted range and this range. This salary range may also be modified in the future.
Henkel does not accept unsolicited resumes from search firms or employment agencies. Unsolicited referrals and resumes are considered Henkel property and therefore, Henkel will not pay a fee for any placement resulting from the receipt of an unsolicited referral.
Henkel is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, age, national origin, disability, veteran status, genetic information, and other legally protected categories.
JOB ID: 25087756
Job Locations: United States, CA, Culver City, CA
Contact information for application-related questions: talent.acquisition@henkel.com
Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.
Application Deadline: As long as the vacancy is listed on our Career Site, we are happy to receive your application
Job-Center: If you have an application already, you can create or log in to your account here to check the status of your application. In case of new account creation, please use your email address that you applied with.
About Henkel
FAQ
I am interested in several jobs. Can I apply for multiple positions at the same time?
Yes – simply fill out your profile in our online application system. Once your online profile is complete, you can apply for multiple positions.
The job offer is written in English – should I write my application in English as well?
Yes, please. As Henkel is an international company you will be working with colleagues from all over the world and English is our official company language. Generally, the ‘rule’ is: please write the application in the same language as the job ad.
Do I get feedback during the application process about the state of my application?
Each position that we have open with Henkel is unique, and finding the right candidate is important for both the hired candidate as well as for Henkel. We want to make sure that both the candidate and the company are a good fit for each other. We will provide feedback to the candidates throughout the entire process.
Can employees move between business areas and/or to a different country?
Yes, in fact it is an expectation within Henkel that our talent is flexible and mobile. This helps to support the company on a broad, global level.
Our “Triple Two” philosophy promotes this expectation, by allowing you to work in at least two different roles, in two different business areas and two different countries. The reason behind this philosophy is that we believe working in different roles, business units and functions is good for your personal development and improves your understanding of Henkel as a global company.
Here you will get further information on our training programs.
Whom do I contact if I have questions concerning my application?
Our recruiting team will help you with all requests regarding your application. Contact the team here.