Building on a strong legacy of almost 150 years, we are leading the way to reimagine and improve life every day. Today and for generations to come. Through our innovative and sustainable brands and technologies, across our teams around the world.
Henkel holds leading positions in both industrial and consumer businesses: Our portfolio includes well-known hair care products, laundry detergents, fabric softeners as well as adhesives, sealants, and functional coatings.
Marketing Category Head - Laundry Care
Apply for this role
Marketing Category Head - Laundry Care
Apply for this role
About this position
What you´ll do
- Lead the category vision and define targets to drive business growth.
- Manage and inspire a team of Brand Managers to deliver results.
- Anticipate market changes and proactively respond to opportunities.
- Develop and execute impactful local marketing programs and campaigns.
- Leverage market and consumer insights to shape strategies.
- Ensure strong brand positioning across the portfolio.
- Actively manage the category portfolio and adapt to market dynamics.
- Create innovative media plans with engaging communication channels.
- Support product launches and local rollouts of new initiatives.
- Drive brand management and sales promotion activities.
- Lead consumer insight generation and local innovation inputs.
What makes you a good fit
- Minimum 5–7 years of relevant experience, preferably in the FMCG sector.
- Proven track record in digital marketing, including strategy development and execution.
- Strong experience in brand/category management and handling end-to-end marketing campaigns.
- Solid understanding of trade marketing, customer insights, and e-commerce strategies.
- Demonstrated ability to work in a fast-paced environment, adapting to market changes and driving growth.
At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We look for a diverse team of individuals who possess different backgrounds, experiences, personalities and mindsets.
JOB ID: 25086238
Job Locations: United Arab Emirates, Dubai, Dubai
Contact information for application-related questions: recruitmentgcc@henkel.com
Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.
Application Deadline: As long as the vacancy is listed on our Career Site, we are happy to receive your application
Job-Center: If you have an application already, you can create or log in to your account here to check the status of your application. In case of new account creation, please use your email address that you applied with.
About Henkel
FAQ
I am interested in several jobs. Can I apply for multiple positions at the same time?
Yes – simply fill out your profile in our online application system. Once your online profile is complete, you can apply for multiple positions.
The job offer is written in English – should I write my application in English as well?
Yes, please. As Henkel is an international company you will be working with colleagues from all over the world and English is our official company language. Generally, the ‘rule’ is: please write the application in the same language as the job ad.
Do I get feedback during the application process about the state of my application?
Each position that we have open with Henkel is unique, and finding the right candidate is important for both the hired candidate as well as for Henkel. We want to make sure that both the candidate and the company are a good fit for each other. We will provide feedback to the candidates throughout the entire process.
Can employees move between business areas and/or to a different country?
Yes, in fact it is an expectation within Henkel that our talent is flexible and mobile. This helps to support the company on a broad, global level.
Our “Triple Two” philosophy promotes this expectation, by allowing you to work in at least two different roles, in two different business areas and two different countries. The reason behind this philosophy is that we believe working in different roles, business units and functions is good for your personal development and improves your understanding of Henkel as a global company.
Here you will get further information on our training programs.
Whom do I contact if I have questions concerning my application?
Our recruiting team will help you with all requests regarding your application. Contact the team here.